About Us - Otterly.AI
The Founding Story of OtterlyAI
Founded by Thomas Peham, Josef Trauner and Klaus-M. Schremser, OtterlyAI quickly became one of the first AI Search Monitoring Solutions for marketing teams. Everything started with their own need to understand brand and website performance on AI Search Engines.
In the last 12 months, the OtterlyAI team has grown to 12 FTE working across the globe - driving AI Search innovation.
Why OtterlyAI? Otters are intelligent, humble and agile. They are great at mastering difficult environments while having great eyesight. This is all you need to master the disruptions in marketing. And obviously, otters are cute, aren't they?
Our Founders
Meet the passionate founders of OtterlyAI.
SaaS Marketing Expert | ex-VP Marketing | Went from Zero to Series C in 4 years
OtterlyAI launched on
Product Hunt
The initial first product version launched as a LLM Monitoring solution back in April 2024, even before AI Overviews were introduced. We realised the need for AI Search monitoring and pivoted away from pure LLM tracking.
OtterlyAI launched AI Search Monitoring offering
OtterlyAI launched as an AI Search Monitoring solution in October 2024. Until December more than 1,000 marketers and SEO expert started using OtterlyAI to monitor AI Overviews, ChatGPT and Perplexity.
In December, OtterlyAI got covered on Techrunch and other media.
users right after the launch of OtterlyAI in Oct 2024
Introducing OtterlyAI 2.0
In June 2025, OtterlyAI launched OtterlyAI 2.0 - a completely new AI Search Monitoring & Optimization Platform. Since then we've grown to 10,000 users (as of Sept 2025). With amazing customer stories, OtterlyAI helps marketing teams analyze + optimize for higher brand visibility and more website citations on ChatGPT, AIO, AI Mode, Gemini, Perplexity, and Copilot.
users since the launch of Otterly.AI in Oct 2024
Launch of OtterlyAI 2.0 with support for AI Mode, Gemini and Copilot and a whole new GEO Auditing Tool.
Get in Touch
We'd love to hear from you!
The Founding Story of OtterlyAI
Founded by Thomas Peham, Josef Trauner and Klaus-M. Schremser, OtterlyAI quickly became one of the first AI Search Monitoring Solutions for marketing teams. Everything started with their own need to understand brand and website performance on AI Search Engines.
In the last 12 months, the OtterlyAI team has grown to 12 FTE working across the globe - driving AI Search innovation.
Why OtterlyAI? Otters are intelligent, humble and agile. They are great at mastering difficult environments while having great eyesight. This is all you need to master the disruptions in marketing. And obviously, otters are cute, aren't they?
Our Founders
Meet the passionate founders of OtterlyAI.
SaaS Marketing Expert | ex-VP Marketing | Went from Zero to Series C in 4 years
OtterlyAI launched on
Product Hunt
The initial first product version launched as a LLM Monitoring solution back in April 2024, even before AI Overviews were introduced. We realised the need for AI Search monitoring and pivoted away from pure LLM tracking.
OtterlyAI launched AI Search Monitoring offering
OtterlyAI launched as an AI Search Monitoring solution in October 2024. Until December more than 1,000 marketers and SEO expert started using OtterlyAI to monitor AI Overviews, ChatGPT and Perplexity.
In December, OtterlyAI got covered on Techrunch and other media.
users right after the launch of OtterlyAI in Oct 2024
Introducing OtterlyAI 2.0
In June 2025, OtterlyAI launched OtterlyAI 2.0 - a completely new AI Search Monitoring & Optimization Platform. Since then we've grown to 10,000 users (as of Sept 2025). With amazing customer stories, OtterlyAI helps marketing teams analyze + optimize for higher brand visibility and more website citations on ChatGPT, AIO, AI Mode, Gemini, Perplexity, and Copilot.
users since the launch of Otterly.AI in Oct 2024
Launch of OtterlyAI 2.0 with support for AI Mode, Gemini and Copilot and a whole new GEO Auditing Tool.
Get in Touch
We'd love to hear from you!